The World Rally Championship (WRC) 2022 Safari Rally, makes a second return to Kenya on June 23rd – 26th in what could be another mouthwatering rally showdown in Naivasha.
Gracing the rough terrain, not forgetting the exotic wildlife scenery Kenya boasts off, the fifth edition of the world circuit is expected to attract over 50 local and international drivers.
In what can be considered as commitment to nurturing and developing sports in the Country, KCB Bank Kenya are the official banking partner for the Safari Rally championship and have pumped Sh. 100 million to the course.
At the same time, KCB has sponsored two young Kenyan drivers – Nikhil Sachania and Evans Kavisi – to a tune of Sh9 million to represent Team KCB in the global event.
World Rally Championship Safari Rally Chief Executive Officer Phineas Kimathi lauded KCB for the commitment saying, the sponsorship from KCB Bank Kenya will help seal loopholes that they encountered during last year’s event in Naivasha.
According Mr. Kimathi, this year’s championship will offer noticeable improvement from last years’ edition. For instance, this time round Fans will be accommodated in one place unlike before.
There are plans to also have a linking road from Mai Mahiu and cars will not pass through Naivasha town as was the case last year that caused massive traffic.
KCB Group Chief Executive Officer Paul Russo, acknowledged that the Bank is keen on further improving its contribution towards sports in the East African region to support communities and build a critical mass of sporting talents.
He further expressed the Banks satisfaction in the sponsorship, noting it will sustain motorsport and help build a critical mass of talent competing on local and international platforms, adding the ambition is to progress the association into the elite level of global rallying.
In 2019, KCB became the Official Financial Partner for the Safari Rally Kenya for the World Rally Championship (WRC) Rally, penning a three-year commitment starting with a WRC Candidate event staged in June 2019.
In 2021, Kenya was officially readmitted to the WRC with the inclusion of Safari Rally in the WRC calendar.
KCB Bank has overrally set it’s footprint in supporting sports activities across various disciplines in the country namely Golf, Football, Motorsports, Rugby, and Volleyball.
For the three-year engagement, KCB has committed Sh250 million to the Championship — Sh50m for 2019, Sh100m in 2021 and Sh100m in 2022.
The WRC is one of the oldest and leading global motorsport competition governed by Fédération Internationale de l’Automobile, (FIA).
The championship returned to Kenya in 2020, after a two-decade stalemate.