The Late Safaricom Chief Executive Officer (CEO) Bob Collymore, announced in July 2018 that
Safaricom would increase the number of employees living with disabilities to 5% up from 1.7%
by March 2021 as part of its strategic business objectives.
As part of its Diversity and Inclusion Agenda, introduced in 2016, Safaricom has until now
employed 96 staff members with various disabilities including; deaf, visually impaired persons,
people with albinism, dwarfism, and paraplegics.
During his speech at the Inaugural Global Disability Summit held in London, United Kingdom in
July 2018, Bob Collymore said that, Safaricom’s focus on Diversity and inclusion has enabled
the telecommunications company to actively reach out to minorities, including Persons with
Disabilities, in line with Sustainable Development Goals (SDGs).
INCLUSIVITY FOR GOOD BUSINESS.
“For Safaricom, inclusivity goes beyond hiring people with disabilities to fill a quota. It’s about
giving them the same opportunities for career growth, leveling the playing field by catering to
various needs such as access to our facilities, specialized medical insurance cover, transport to
and from work, and running a robust Diversity and Inclusion programme where everybody feels
respected, valued, and welcome in the workplace,” Collymore added.
In December 2017, under the great leadership of Bob Collymore, Safaricom show-cased its
commitment to greater inclusion by launching the M-PESA Interactive Voice Response (IVR)
service. The IVR allows their visually impaired customers to query their M-PESA balances
without having to share their PIN numbers for assistance and as a result protecting the
customer’s personal information and dignity while using the money transfer and payment
It is true that you cannot serve people whose needs you do not understand, and you cannot
understand the needs of these people if you do not have them among you, to articulate these
needs. Therefore, by employing Persons with Disabilities (PWDs), Safaricom can serve PWDs
effectively, ensuring that they get the same level of service as those without disabilities.
Through his captainship, Bob Collymore advocated for inclusivity and bringing down barriers to
essential services by making sure that everybody can access these services, regardless of their
Article by: Linzer Kibebe